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At the end of this month, Kim Jae-won begins work on his comeback effort headlining a Chinese drama, and offered up a bright Chuseok greeting to his fans before his departure: “Did you eat a lot of songpyun [rice cake]? I am taking on a new start in China. Please have a wonderful Chuseok holiday and remember the warm-hearted Kim Jae-won always.”

He’s leaving in the middle of this week for China, having the unique experience of starring as a Korean actor in a collaboration with a Chinese production company (a subsidiary of JS Pictures) with the Chinese trendy drama First Love (working title).

Before leaving the country, he explained in an interview with Asia Economy newspaper:

“A Korean writer is writing the script, and the PD of [SBS drama] I Love You, Lee Chang-han, is directing. In addition, from filming to lighting and art direction, the crew is Korean. … Because I will be speaking Chinese, I need a lot of preparation. I’ve heard a lot of talk about how a wind of dislike is turning toward us from the Chinese these days, which means I’ll have to work even harder. I’ll have to do my best to speak my words with sincerity, to let those who dislike us come to like us again. …Doing this drama means I won’t be able to go back to Korea for some time, but I’ll make sure to keep in touch regularly with the Korean media and not lose contact.”

This is Kim Jae-won’s return project after 2006’s drama Hwang Jini. He rose to popularity in 2001 in MBC’s Our House, then starred opposite Kim Haneul in Romance.


Charmaine Sheh becomes the spokesperson for Mainland China premiere cosmetics brand

Recently, Hong Kong TVB leading actress Charmaine Sheh quietly came to Shanghai to attend the promotional event for Mei Lan. This is Charmaine's first time in endorsing a Mainland China cosmetics brand.

Allegedly, Charmaine's endorsement fee exceeded 7-figure sum. This is the result of her increased popularity from TVB series aired in Mainland China from recent years.

In year 2000, Charmaine became popular overnight due to [Return of the Cuckoo] and in 2004, and her popularity was increased in Mainland China after [War and Beauty]. She holds the title of double TV Queen after winning TVB Best Actress and Favorite Female Lead award. In the past few years she have worked in collaboration series such as [Dance of Passion] and [The Drive of Life]. She will be filming another series soon in November. This trip to Mainland China is considered a warm up before starting a new series.

Insider revealed that Charmaine silently arrived in Shanghai on September 8th. As this is Charmaine's first time endorsing Mainland China cosmetics brand, she purposely came to film the TV advertisement and photo stills for Mei Lan brand and attended the press conference on September 10th. To avoid affecting her work, she kept her arrival in Shanghai a secret and even the sensitive media reporters have not detected anything.

Having 80 years old fan, Charmaine felt lucky

On the 8th, Charmaine arrived in Shanghai to take part in Mei Lan advertisement filming. When she arrived at the outdoor location, a crew worker was told that an 80 years old fan wish to take a picture with her. Charmaine was surprised.

The granny has some difficulties in walking and she became very excited when she saw Charmaine. To avoid overexciting the granny further, crewmembers waited outside the room while Charmaine and her assistants accompanied her. When asked about her feelings having such an elderly fan, Charmaine expressed happiness and that she is very lucky (to have such fans).
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Dong Bang Shin Ki and Super Junior were amongst the other SMTown artistes who were in China for their concert performances during the consecutive holidays of ChuSeok.

They did the concert performance to ‘SMTown Live 08′ on 13th September in China ShangHai PalManIn Stadium, which saw a crowd of 40,000 fans.

This is the first overseas concert performance for SMTown and on that day, Super Junior M performed ‘U’, ‘Me’ and ‘Ai Ni Ai Ni’ while Jang Ri In performed ‘I Will’ and ‘One More Try’ in Chinese.

While for SHINee, this is their first performance overseas, they delivered a passionate performance which left a strong impression in the fans.

The Chinese fans sang along in Korea to the representative hit songs by Dong Bang Shin Ki, Super Junior, Cheon Sang Ji Hee, So Nyeo Shi Dae etc. And each group also prepared and did their greetings to the fans in Chinese.

While the successful finish to ShangHai’s performance, the next ‘SMTown Live 08′ performance will be held on 29th November in Thailang BangKok.